Maritime communications have changed significantly over the past 20 years, and with it, so have the opportunities available for offering new services to passengers.
“After Wireless Maritime Services (WMS) was founded in 2004, cellular connectivity became widespread very quickly,” says Pramod Arora, president and CEO of the communications technology provider. “Cellular roaming soon became part of every ocean-going vessel and wi-fi came along with it.”
According to Arora, this superfast growth was prompted by changing attitudes towards the technology. “In the mid-2000s, mobile connectivity was still in its infancy on cruise ships, and for vacationers it was even seen as a distraction rather than a potential benefit,” he explains. “I remember some cruise lines even promoting the idea of not using devices because it would prevent guests from being able to enjoy their vacation.